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Tag Archives: Ads

Why Track Clients With Hidden Pixel?

So we got our Bye Bye Facebook event last night. It seems to have rocked the Facebook boat somewhat but a first estimate shows that only some 10000 Dutch FB accounts have been cancelled. Expect some more and also expect some repentants who just felt that after a few days their life seemed strangely empty…

April 11, 2018 in Connected Consumer, Connected Content, Connected Worker.

The Social Problem

With Jack Dorsey back in the saddle Twitter is trying to get some grip on its future. Not a small effort for Dorsey as he is also CEO of Square who just announced its IPO. But Twitter needs quite a bit of work as investors are not really happy with how things are going. Dick…

October 15, 2015 in Connected Consumer, Connected Content, Digital Economy.

The Right To Block

A few weeks ago The METISfiles reported on the intensified battle in the world of advertising. While it seems that the fight is limited to adblock software developers on one side and publishing, media and advertising agencies on the other hand, there is more to it. Let’s take this from the top. To sell stuff…

September 24, 2015 in Connected Consumer, Connected Content, Digital Economy.

Blocking Ad Block Blockers

Last year The METISfiles reported on the business model for social media – advertising – and the increasing annoyance it causes with users. As advertising budgets follow the eyeballs, online advertising is growing at the expense of offline advertising. eMarketer estimates that $ 574 million is spend on advertising in 2015 of which 28% is…

August 20, 2015 in Connected Consumer, Connected Content, Digital Economy.

Atlas Views

Atlas Views Research & Consulting is an independent market research and consulting firm that helps you make better business decisions by combining fact based research with a deep understanding of the ICT business environment.

De serendipiteit van het koffieapparaat

Onderzoek The METISfiles: Groei Nederlandse ICT bestedingen vlakt af in 2019

How Not To Become The Digital Champ Of Europe

Why Track Clients With Hidden Pixel?

… and Statistics: Consumer e-Commerce 2017

The Dutch Digital Economy and The Future of Work

Digital Footprint Dutch Economy Reaches €338 Billion

Dutch Digital Economy Worth €182 Billion

Rhino in the Room

Betting on the Blockchain

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